Blog

Check out our most recent CX Index Insights about Contact Centres, Integrations and Customer Experience. Here you can learn about the key to CX success for any organisation.

February 5, 2021

4 Behaviours of Loyal Customers

Having satisfied customers is excellent, but having loyal customers is even better, as they continue to return to your business and have higher lifetime values. In this post, we have outlined four common behaviours of loyal customers.

January 29, 2021

How To Craft Survey Invitations for Higher Response Rates

The survey invitation will ultimately convince or entice your customers to give feedback, so it is just as important as the survey design itself. Consider these tips when crafting or redesigning your survey invitation to maximise your potential for higher response rates.

January 22, 2021

The Importance of Delivering Omnichannel CX

It is essential to offer your customers effortless experiences to keep them coming back. An omnichannel approach facilitates this, with seamless movement across touchpoints along the customer journey.

January 13, 2021

Strategies to Relieve Pressure and Improve CX in 2021

2021 will be a critical year to improve customer experience. Here we outline five strategies to look to as we ease into the new year.

November 23, 2020

CX for Gen Z: How to Appeal to the Youngest Generation of Customers

Gen Z is the fastest-growing group of customers, employees and voters. Their expectations are incredibly high in many respects and they desire to make positive changes in the world. Here, we discuss Gen Z customer expectations and behaviours and how to tailor your CX strategy to appeal to them.

November 13, 2020

3 Ways to Encourage More Positive Customer Reviews

With 85% of customers saying that they trust an online review as much as a review from a friend, the power of a positive online review should not be underestimated. In this post, we discuss methods to encourage your existing customers to advocate for your brand online.