Social Advocate™

Impact

The impact and influence of Consumer Generated Content is increasing all the time.  CX Index™ has a strong track record of enhancing online reparation with recorded improvements of over 800%

Here are some interesting stats on the effect
consumer reviews and generated content can have:

71% of people say that Consumer Generated Content influenced their decision to purchase a car.

Young and affluent individuals increasingly create and use consumer-generated content (CGC), with 54% of those aged 25-34 and as much as 87% of the respondents worldwide who earn $150,000 or more indicating CGC has influenced one of their offline purchases.

Consumers are researching and trusting CGC more
  • 64% of US online consumers conducted online research before making a purchase
  • 54% have done so on a mobile phone
  • 32% of US online consumers and 23% of European online consumers trust information on a brand’s website

2009 Nielsen survey

2009 Nielsen survey of 25,000 internet consumers from 50 countries found that 90% of respondents trusted recommendations from people they knew, while 70% trusted consumer opinions posted online.

Every online review that recommends your business is a powerful form of marketing.

At CX Index™ we leverage feedback to drive authentic positive social media content onto review sites, delivering engagement and trust, so shoppers buy more.

Our system delivers enhanced reviews every day on sites such as:
  • Google Reviews
  • Tripadvisor.com
  • Trustpilot.com
  • Review Center