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Learn about all things customer experience from our team of experts. From the latest CX trends to tips and advice to improve your voice of the customer programme and performance.
Tips for Benchmarking CX
Customer experience benchmarking provides businesses with valuable insight into how customer expectations are being met across the customer journey. By using...
Read MoreCGC for B2B
When we think about Consumer-Generated Content (CGC), also known as User-Generated Content (UGC), we tend to think of examples that really work for B2C...
Read MoreContact Centre Surveys – What Data Should You Integrate?
Integrating data is a no brainer for any Voice of the Customer (VoC) programme, but you need to understand what data should be integrated for each part of the...
Read MoreConsumer Generated Content (CGC) and How You Can Benefit from It
What is CGC? Consumer-Generated Content (CGC), also known as User Generated Content (UGC), is any kind of unpaid content created by your customers in promotion...
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